We’re here! 11:22am (Pacific Time): There’s a buzz here. An excitement that only can come with 300 creatives hyped from Tully’s Coffee and WiFi connections. It’s Social Media day. The keynote speaker, DL Byron encouraged us to blog about our issues and products, to “geek out online” about what we are doing. That we should […]
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40 Hours and Counting to BizJam ’08
I’m psyched up in a big way. Solos from here to Hoboken are chattering about BizJam ’08, July 9 and 10 in Seattle. It’s the premier event of the year for Biznik, the mega-popular business networking site. And it’s less than two days away. BizJam is the ultimate business conference for solopreneurs—two days to learn, […]
Permission to Play: The Stressed Out Solopreneur
Up at 5am this morning, I’ve been at my computer for three hours already and it’s only 9:10. My self-imposed blog post deadline is today. I have a festival guide to write for a client. It’s due Monday. Tomorrow is Friday and I haven’t started. A marketing e-tip and two articles. Copy for MarketingYourSmallbiz.com’s brand […]
Social Media Marketing: Are You Lurking, or Just Listening?
I listened in on a great discussion last week. (Hmmm…or was I a lurker?) It started at Copyblogger.com. Guest blogger, ad executive Bob Hoffman, compared web marketing to marketing on TV: ‘people with stuff yelling at people with money.’ He was talking about the one-way, non-interactive web marketing model. But is social media marketing really […]
Confessions of a Recovering Self-Improvement Junkie
Got your attention, didn’t I. Last week I read a post by Seth Godin, one of my favorite bloggers, called How to Read a Business Book. In it, he makes the bold statement that all business books are 95% motivational and 5% “recipes” for action. He contends that the bullet points are not the point. […]